Youri and i often smile to ads who use the concept of Five senses (Cinq Sens, in french) to sell their product...we can't halp ourselves seeing an erotic message into it, especially when publicists seem to share the same sensual orientations that we have. Therefore, we love to support their creations.

Magnum (Miko ice cream) started a extremely erotic add, revealing a mix between flavours, textures and bodies. In a 30 seconds clip, the directors , visually inspire a feeling of desire. This publicity  is no doubt one of the most artistic using the theme of the Five Senses

More recently, Granini, a band of fruit juices, has used the same concept in order to introduce their new line of products. Although it's less powerfull than Miko, the idea seems to be working since Granini decided to extend it to an internationnal level.

We might say that the Five Senses powerfully and strongly help to carry ideas in a verry convincing way...

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